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PRODUCT INFORMATION MANAGEMENT PLATFORM · BUILT-IN DAM

PIM software for brands that outgrew spreadsheets.

A PIM built on a real DAM — bulk format conversion, renditions, versioning. One master catalog for every channel you sell on.

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Toriut product created without channel — screen 1
Toriut product created without channel — screen 2
Toriut product created without channel — screen 3
Toriut product created without channel — screen 4

From scattered product data to a controlled catalog workflow

Bring product records, media, and attributes into one structured workspace. Clean them up, enrich them, and distribute to every connected channel.

1

Bring product data together

Bring product data from all your channels into one manageable catalog. Import from CSV, connect Shopify, or start with sample data — no store connection required.

2

Build and enrich your master catalog

Standardize attributes, organize variants, and connect media to the right products. Search, filter, and find missing data across your entire catalog — one reliable master record per item, instead of scattered versions.

3

Publish to every connected channel

Publish to one or many channels from one place. No more jumping between admin panels or repeating the same updates for every store. Keep channel-specific versions under control.

Six problems every catalog team knows

The daily product data issues that slow down launches, updates, and channel growth — solved with one controlled catalog workflow.

1

"Our product data lives in 10 spreadsheets and nobody knows which one is right."

The spec sheet is on Julia's laptop. Supplier prices are in John's inbox. Final descriptions live in Shopify admin. When someone updates one, the others go stale within a day.

Master Catalog — one canonical record per product

Every product gets a single master record with all its attributes, variants, media, and custom fields. Every store, every supplier export, every dealer portal pulls from it. The 10 spreadsheets disappear into one structured catalog.

2

"I edited the price in Store A and forgot Store B."

You fix the price on the bestseller. Three days later someone calls because Store B still shows the old number. The manual sync ritual didn't catch it.

Per-channel layers — edit once, push everywhere

Each connected store gets a channel layer on top of the master. Edit the master, all stores update. Override price, copy, or visibility per store when one channel needs different data. Nothing falls through the cracks.

3

"We need 5 variants in Shopify, but our product has 300."

Shopify teams bound to full option matrices, manual product splits, or painful workarounds. Publishing only the right colors, sizes, regions, or assortments becomes harder as the catalog grows.

Variant Manager — publish only the variants each channel needs

Manage variants as structured records in Toriut, then send the right subset to each connected channel. Publish selected variants to Shopify without creating the entire option matrix, while still keeping the full product and variant structure in your master catalog.

4

"Every season we lose two days reformatting supplier files."

Five suppliers, five different Excel layouts, none match your import schema. Your ops team disappears into spreadsheets while marketing waits for the new arrivals to go live.

CSV Import — onboard suppliers in 30 minutes

Drop any Excel or CSV file. Map columns to your schema — products, variants, custom fields, currencies, weights. Save the template. Every future import from that supplier is one click.

5

"Every product photo lives in folders, and image sets get mixed up."

Product photos live in folders, variant images get mixed up, and every store, marketplace, or content team needs a different size, crop, format, or naming convention.

Built-in DAM — channel-ready media from one source

Toriut includes a DAM-grade media engine, so product images, videos, files, versions, tags, and approvals live next to the products and variants they belong to. With Renditions, teams generate the right media outputs for each channel: resize, crop, convert formats, and keep every version connected to the master catalog.

6

"Our product launch was set for July 1, but updates leaked into stores before launch day."

Catalog edits in Shopify admin are live the moment you save them. Coordinated launches, seasonal drops, and price changes across multiple channels turn into a manual ritual — and one wrong click pushes draft content into production.

Channel-staged publishing — prepare drafts, publish when you're ready

Prepare every channel-specific change as a draft inside Toriut. Review, adjust, and approve before anything reaches the storefront. When launch day arrives, push updates to one channel or coordinate across all connected stores in a single click — no leaks, no half-published states.

Why Toriut is different from traditional PIMs

Built on a real DAM engine

Most PIMs treat media as an afterthought. Toriut runs on Pics.io — production-grade DAM with bulk format conversion, renditions, versioning, and tag-based organization.

Platform-independent by design

Your product data belongs to your business, not your storefront. The master catalog stays separate from any channel — so platform migrations stop being rebuilds.

Channel-staged publishing

Master data, channel drafts, and live storefronts stay separate. Prepare changes, review internally, then publish to one channel or coordinate across all in a single click.

Toriut platform illustration

Everything your team needs to run product content operations

Master Catalog

A single canonical record per product. All attributes, variants, media, and custom fields live in one structured, searchable, versioned record — the single source of truth for every channel that pulls from it.

Multi-store Channel Layers

Run multiple Shopify stores from one master catalog. Override price, copy, media, and variants per store — without duplicating products or editing each storefront manually.

Built-in DAM + Renditions

Manage product images, videos, files, tags, versions, and approvals next to product data. Use Renditions to generate channel-ready media outputs: resize, crop, convert formats, and keep every version linked to the right product or variant.

Roles & Permissions

Give product, content, creative, and ecommerce teams the right level of control. Let teams enrich master data, prepare channel-specific content, or publish updates — without giving everyone access to everything.

Built for brands that outgrew their tools

Use cases for teams that need one master catalog across many storefronts and workflows.

MULTI-STORE SHOPIFY BRANDS

Manage every Shopify store from one master catalog

Keep one canonical product record in Toriut, then manage a separate channel record for each Shopify store. Localize prices, copy, media, visibility, and variants per storefront without duplicating products or editing each store manually.

REGIONAL COMMERCE TEAMS

Localize product content without breaking the master catalog

Run different storefronts for different markets or assortments. Keep shared product data in the master record, while each channel layer controls the fields that need to differ per region: pricing, descriptions, media, availability, and variant selection. Full locale and multi-language workflows are on the immediate roadmap.

CATALOG, CONTENT & ECOMMERCE TEAMS

Give every team the right part of the workflow

Let product teams manage attributes and variants, content teams enrich descriptions and media, creative teams handle assets, and ecommerce managers approve and publish channel changes. Roles and permissions keep work moving without giving everyone access to everything.

MIGRATING OR EXPANDING BRANDS

Stop rebuilding your catalog for every new channel

Keep product data independent from any one storefront. Toriut gives you a structured master catalog that lives outside of Shopify — so when you add a new store, expand to new markets, or migrate platforms, you adapt from one source instead of starting over in another admin. New channel integrations are on the roadmap.

Frequently asked

What is a PIM?

PIM (Product Information Management) software centralizes product data in one platform and distributes it to your sales channels.

Who is Toriut for?

Toriut is built for brands and catalog teams that outgrew spreadsheets — multi-store Shopify merchants, regional commerce teams, and product content operations teams that need one master catalog across channels.

How is Toriut different from a DAM?

Toriut is a PIM built on a production-grade DAM engine. You manage structured product data and channel publishing, while media versioning, renditions, and format conversion stay connected to the same master catalog.

Do I need a Shopify store to use Toriut?

No. Import from CSV, connect Shopify, or start with sample data — no store connection required.

How is Toriut priced?

See our pricing page for current plans and trial options.

Does Toriut support multi-store?

Yes. Run multiple Shopify stores from one master catalog with per-channel layers for price, copy, media, visibility, and variants.

Stop managing product data in five places

Start a free trial — explore with sample data, import your catalog from CSV, or connect Shopify. Setup takes a few sessions to dial in, not weeks.

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